Characteristics of Commercial Leaflets Sandwiched in Newspaper (Part 3) : Physical and Strength Properties of Leaflets According to Paper size

Seung-Lak Yoon

doi:10.7584/JKTAPPI.2017.06.49.3.12

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2017 Vol.49, Issue 3 Preview Page Next Page

Characteristics of Commercial Leaflets Sandwiched in Newspaper (Part 3) : Physical and Strength Properties of Leaflets According to Paper size 신문에 끼워진 상업용 전단지의 특성(제 3보) : 종이 크기별 전단지의 물리 및 강도적 성질

30 June 2017. pp. 12-19

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Abstract

The shape, physical and strength properties of flyers of various sizes collected in each region were evaluated to assess which types of paper were used according to the sizes of leaflets distributed with newspapers. The flyers were mostly printed double-side and in color, and some of the smaller flyers were single-sided. The distribution range of physical properties was narrow in the leaflet (B5, A4 and 2 jeolji) and with in the other leaflets (B4, A3, 8 jeolji and 4 jeolji) were wide. The distribution range of the tensile strength was wide in A4, B4, 8 jeolji, 4 jeolji, and narrow in B5, A3, and 2 jeolji, respectively. Smaller and larger leaflets were produced with the same paper, and other leaflets were produced with various papers. The quality of leaflets in each region did not show any significant difference due to the limited number of paper types used for each flyer size.

Keywords

Printed advertising

paper catalog

leaflet

crown octavo size

A and B paper size

physical and strength properties

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Information

Publisher :Korea Technical Association of The Pulp and Paper Industry
Publisher(Ko) :한국펄프종이공학회
Journal Title :Journal of Korea TAPPI
Journal Title(Ko) :펄프종이기술
Volume : 49
No :3
Pages :12-19
Received Date : 2017-05-15
Revised Date : 2017-06-12
Accepted Date : 2017-06-16
DOI :https://doi.org/10.7584/JKTAPPI.2017.06.49.3.12

Journal of Korea TAPPI ISSN:0253-3200(Print) 펄프종이기술

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Literature Cited